CaratLane, one of India’s leading omni- channel jewellery store chain launched its first store in Ranchi on Thursday. Situated on Main Road and spread over an area of 850 square feet, the store is different from a typical Indian jewellery showroom and has an open browsing format.
Along with the website which is India’s largest online jewellery portal, the brand has 46 stores across the country.
With stores already there in Kolkata, Jamshedpur, Bhubaneswar and now with one in Ranchi, the brand is making a strong presence in Eastern India.
Speaking on the occasion Avnish Anand, co- founder, CaratLane said “Launching a store in Ranchi has always been on the cards and finally with this store we will be able to cater to our Ranchi customers.
There is also an exclusive flat 25 per cent discount as a launch offer on diamond jewellery at the store. Our jewellery is not the wedding kind of jewellery but it’s very daily wear kind at lower price points.”
Mithun Sacheti, Founder & CEO, CaratLane said, “We are delighted to launch our 1st store in Ranchi on Jharkhand Foundation Day to cater to our loyal customers who have been really looking forward to a CaratLane store in the city.
This store is located at a prime location and we are confident that it will entice our loyal customers and new customers alike.”
Showcasing their latest collection ‘Weave’ which is interlaced golden threads with strokes of diamond, the showroom also exhibits Noor-e-Kashmir, Fleur and the Butterfly collection.
The store also houses a solitaire corner and the virtual ‘magic mirror’ for those ‘just looking moments’.
CaratLane is partners with India’s largest retail jeweller Tanishq and the partnership works towards a mission to offer its customers beautiful jewellery and a distinctive shopping experience.
Designs that are inspired from a strong historical legacy and interpreted to a modern theme, CaratLane jewellery makes the wearer feel beautiful drawing out her compelling individuality, inner confidence and self esteem.Former JAC Chairman Anand Bhushan, noted businessmen and scial workers Durgesh Sahu, Pawan Bajaj and Ranchi franchise owner Anirudh Agarwal were present on the occasion.
