Two-time Olympic medalist wrestler Sushil Kumar on Thursday launched the Central Secretariat Services Officers Society’s CSSOS Officers Club.
The launch of Officers’ Club is likely to consolidate demands of the officers’ society from its housing partner. Accompanied with the promise of high-end Hospitality services with state of the art facilities, the club is bound to attract a renewed interest from the civil society members.
CSSOS was founded by the members of civil society as a non-profit Welfare Society managed by working Central/ State Govt Officers towards the construction and development of affordable housing, clubs, and schools for working and retired officials of Central/State Government, PSUs and Banks. It has, of late, been trying to expand its appeal among the youth and elders alike. And their recent association has been explicitly indicative.
After signing Sushil Kumar as their brand ambassador last month, CSSOS has also brought on well-known singer and musician Guru Randhawa on board as brand ambassador and Face of Officers Club.
The move was aimed at spreading the organisation’s reach among the millennials. The move to associate young faces can be seen as an effort to make the organisation younger and expand its reach. Not to mention that both the Brand Ambassadors are CSSOS’s esteemed members.