Senior leaders of the Bharatiya Janata Party (BJP) on Thursday kick started a five-day booth level campaign across Jharkhand, wherein they directly interacted with the party workers at the grass root level and passed on crucial instructions for the upcoming Assembly elections. Chief Minister Raghubar Das too participated in the campaign on Thursday and met party workers in his constituency, officials from the Chief Minister’s Office said.

The campaign is perhaps the first major attempt by the party this year to launch a Statewide movement aimed at the upcoming elections. BJP is set to witness a slew of events in the days to come, said party insiders, adding that the election campaign here is set to gain momentum this month. Prime Minister Narendra Modi and party’s National President Amit Shah are also likely to pay visits to Jharkhand this month, they added.

Ranchi MP Sanjay Seth, who met party workers in Jagganathpur and Dhurwa areas of Ranchi Parliamentary Constituency on Thursday evening, spoke about the party’s mission and how the party wishes to go about achieving its target. “I will also be meeting party workers from Lower Bazar and Hindpiri soon. The party workers are the backbone of any political organization, so it is important to keep them updated about the party’s objectives,” Seth said.

The campaign, he added, is being spearheaded by the stalwarts of the party in their respective constituencies across Jharkhand with the objective of building a consensus between the senior leadership and the grass root level workers.

BJP’s Rajmahal Legislator Anant Ojha, who visited parts of his constituency on Thursday, said that the campaign is expected to motivate party workers and make them strive for better results in the upcoming polls. “It is extremely important to keep party workers motivated and aware of the party’s objectives,” he said.

Election in-charge for BJP in Jharkhand, Om Prakash Mathur, recently said that the party will achieve its target of winning more than 65 seats in the upcoming elections by strengthening its roots at the booth level. The campaign seems to be in accordance with Mathur’s stand.

The BJP, which has 42 members in the 81-member assembly here, is the first ever party in the history of Jharkhand to achieve a majority in the Assembly. The party won 12 of 14 parliamentary constituencies in Jharkhand in the recent Lok Sabha polls and is expecting to replicate its success story in the Assembly polls. However, political gurus say that achieving the target of 65 seats may require all the party workers to put in extra efforts and work in tandem with the senior leadership here as well as in New Delhi.