Startups know how digital marketing helps in their business. A day-long workshop on digital marketing and advertising for the startup youth was organised here on Thursday.
The workshop was held at the B-nest at the startup center of Bhopal Smart City Center. The workshop was conducted by the Digital Marketing Experts Haley and Nelly Cools, who came from Mumbai.
The experts interacted with the youngsters who have their start-ups or those who want to kick off with their start-ups. While interacting with the youngsters, they told the participants the opportunity to reach target customers and increase the business by using the internet in low cost.
Elaborating further on the same topic Haley Cools said that nowadays most people like to shop online, in such a way digital marketing is a powerful way to reach these customers. This medium has become the choice of all from startups to global giants because of the convenience of reaching anywhere, anytime.
She further said that by adopting these medium small businessmen are also reaching millions of customers spread across the world, they are able to reach their turnover in crores of rupees in a very short time. Where print and television advertising and marketing options are very expensive, then it is also very difficult to make immediate changes while digital marketing campaigns are very flexible, she added.
