FMCG direct selling firm Amway India announced the launch of its latest innovation in-home care category with Amway HomeTM Fruit & Veggie Wash.
Building on its expertise in home- care solutions and in its endeavour to cater to the growing need for hygiene care products, Amway forayed into the vegetable and fruit hygiene space with this launch.
The wash product is a 5-in-1 cleaning solution for fruits and vegetables. The cleaning solution has no added chlorine, bleach, alcohol, artificial colour or animal-based ingredients. It is scientifically lab-tested against 197 pesticides and is proven to remove surface germs (bacteria and fungus), surface pesticides, waxes, surface heavy metals along with dirt and dust from fruits, vegetables and cereals without leaving any residue.
Commenting on the launch, Anshu Budhraja, CEO, Amway India said, “The product contains naturally derived cleansing agents with no harmful residue. Riding on Amway’s 60 plus years of expertise in developing environment-friendly homecare solutions, this innovation aims to address the growing need of our consumers for hygiene products.”
Priced at just Rs 249 for 500ml, Amway HomeTM Fruit & Veggie Wash will be sold through Amway Direct Retailer/Amway Direct Sellers or can also be purchased through a servicing Amway Direct Retailer/Amway Direct Seller by visiting www.amway.in.
