The Pee Safe, one of India’s leading hygiene and wellness brands, launched its offline store in Bhubaneswar on Thursday. The store, located at Patia, is the company’s first FOFO outlet in Odisha.
The store was inaugurated by noted real estate developer Jitendra Choudhury. It has products ranging from personal hygiene and skin care. The brand is looking at expanding its presence pan India with 50 offline stores in the months ahead.
Choudhury said the brand is a frontrunner in the hygiene and wellness space and its products are extremely relevant in the present scenario due to Covid-19.
Pee Safe CEO & Founder Vikas Bagaria said the firm has been helping people combat hygiene-related issues with its holistic range of products ever since its inception during the pandemic.