Nursing College in collaboration with Paediatrics and Neonatology department, AIIMS Bhopal, on the occasion of World Breastfeeding Week from Aug 05 with theme "Step up for breast feeding; educate and support" organized a Breastfeeding promotional rally including puppet showand a breastfeeding literacy programme to spread awareness among mothers and general public about importance of early initiation of breastfeeding, exclusive breastfeeding and role of partner, family members and society in supporting breastfeeding followed by International Webinar on this year's theme.
Honourable Executive Director,AIIMS Bhopal Prof.(Dr.)Ajai Singh, flagged off the Breastfeeding promotional rally in presence of Medical superintendent AIIMS, Bhopal, Dean (Academics), Deputy Director, Principal Nursing College, Finance & Chief Accounts Officer, faculties Nursing College and nursing students. Executive Director Sir emphasised on importance of breastfeeding andthis awareness programme should not be restrictedto onlyoneweek, it should be continued throughout the year via various mode of communication.
Eminent guest faculty from across the globe spoke at International Webinarand emphasised on how public and health care professionals can be informed, engaged, anchored and galvanise to promote breastfeeding.