XR Central (XRC) is an extended reality start-up based in India. XR(Extended Reality) is an umbrella term for all things which encapsulate Virtual, Augmented and Mixed Reality. XRC’s vision is to democratize the way XR experiences have been created, published and viewed.
It is pioneering in this with CUBE, an XR experience builder platform in a box which is inclusive of Augmented, Virtual, Mixed Reality & WebGL. At present XRC develops innovative XR solutions across industries such as IT& Tech, Retail, Pharmaceutical, Aviation, Industrial, Events& Entertainment.
Anshul Agarwal, Co-Founder, XR Central said, “Gone are those days, where businesses are only talking about AR strategy. Now they are talking about a much more holistic XR strategy. At XRC, our vision is to help brands implement successful XR strategy by enabling them to create collaborative virtual worlds so called metaverses. Shaping the Retailtainment and iCommerce and how brands and end customers connect and collaborate in the metaverses is our mission.
We are constantly developing our technology with much more advanced and fully immersive tech spaces, and real time engagement/collaboration features that are highly scalable and robust for all business types.”
“We started our entrepreneurial journey in year 2014 when the concept of Augmented Reality & Virtual Reality were nascent in our market.
XR Central is a pioneer when it comes to creating immersive experiences for our digital first client base," said Shrey Mishra, Co-Founder, XR Central.