GAIL (India) Limited has been creating awareness and inducing behavioral changes to ensure a greener and cleaner tomorrow through its movement Hawa Badlo. This movement has been actively working towards educating the Indian masses against air pollution through events, short films, contests, raahgiri, pledges etc on advocacy against air pollution, problems caused due to air pollution & solutions for curbing it.
Hawa Badlo will be launching a four episode web series over a premium OTT platform to subtly ingrain the message of a better lifestyle for a better environment. The web series will be first of its kind that is being produced in India on such a serious topic where entertainment meets serious messaging. This web series would lead to amplifying the conversation around better environment.