The cost of education in India is rising much faster than the inflation with the most parents spending more than half their take-home pay on their children's education, extra co-curricular activities, placing significant burden on their family budget. It is estimated with the current scenario that the average cost of MBA degree will be around 50-60 Lakhs (INR) until the year 2025. While the cost for an engineering degree will be around 25-30 Lakhs (INR) till year- 2025.

With the impact of a rising inflation rate, the price tag associated with higher education is often a hefty one. Millions of Indian students face similar challenges in life. Unfortunately, the Covid-19 pandemic is making life even tougher for them with loss of family incomes, instability and lack of future directions.

YuGrow wants every meritorious, promising student to have the opportunity to learn and grow, be it through higher education or by securing a career in technology. Financial constraints must never be the reason for abandoning colleges and universities and accepting less in life than their true potential. The company offers a new approach to financial assistance for students in partnerships with global educational trusts and foundations.   

Private educational trusts and foundations, every year, offer financial aid worth millions of US Dollars as part of their social responsibility programs to meritorious but financially constrained students. YuGrow offers tech-enabled programs that plug the gap between deserving students and philanthropic organisations.